L'Oreal Melbourne Fashion Festival

Capital Fashion of Australia


After a brief conversation and a couple of emails with Jannah, she was incredible and granted me access to photograph my first catwalk in Australia.

I was fortunate enough not only to cover the five-day event but also to have access with a backstage pass where I was able to document the real thrill of organising such important events.

As the event required a more special delivery, I designed a digital magazine, a slide show and a CD with all the images, categorised by each of the designers, date and time.

A truly great experience

  • Location
  • :
  • Peninsula Central Pier Docklands, Melbourne
  • Dates
  • :
  • Mar 14-19, 2011
Photography Portfolio by P-O-L-O: AMPR-Melbourne-Fashion-Festival-2011-Everyday-Fashion- Everyday Fashion
Photography Portfolio by P-O-L-O: AMPR-Melbourne-Fashion-Festival-2011-Hair- Hair
Photography Portfolio by P-O-L-O: AMPR-Melbourne-Fashion-Festival-2011-The-Show- The Show
Photography Portfolio by P-O-L-O: AMPR-Melbourne-Fashion-Festival-2011-The-Look- The Look
Photography Portfolio by P-O-L-O: AMPR-Melbourne-Fashion-Festival-2011-Helena-Christensen- Helena Christensen
Photography Portfolio by P-O-L-O: AMPR-Melbourne-Fashion-Festival-2011-Cultural-Expressions- Cultural Expressions
Photography Portfolio by P-O-L-O: AMPR-Melbourne-Fashion-Festival-2011-Star- Star
Photography Portfolio by P-O-L-O: AMPR-Melbourne-Fashion-Festival-2011-Glow- Glow
Photography Portfolio by P-O-L-O: AMPR-Melbourne-Fashion-Festival-2011-The-End- The End
Photography Portfolio by P-O-L-O: AMPR-Melbourne-Fashion-Festival-2011-Rohan-Maclaren- Rohan Maclaren
Photography Portfolio by P-O-L-O: AMPR-Melbourne-Fashion-Festival-2011-Frankie-magazine- Frankie magazine
Photography Portfolio by P-O-L-O: AMPR-Melbourne-Fashion-Festival-2011-Casual- Casual
Photography Portfolio by P-O-L-O: AMPR-Melbourne-Fashion-Festival-2011-Backstage-Frenzy- Backstage Frenzy
Photography Portfolio by P-O-L-O: AMPR-Melbourne-Fashion-Festival-2011-Lashes- Lashes
Photography Portfolio by P-O-L-O: AMPR-Melbourne-Fashion-Festival-2011-Lipstick- Lipstick
Photography Portfolio by P-O-L-O: AMPR-Melbourne-Fashion-Festival-2011-Eyeware- Eyeware
Photography Portfolio by P-O-L-O: AMPR-Melbourne-Fashion-Festival-2011-Ann- Ann
Photography Portfolio by P-O-L-O: AMPR-Melbourne-Fashion-Festival-2011-Sporty- Sporty
Photography Portfolio by P-O-L-O: AMPR-Melbourne-Fashion-Festival-2011-Cheeky- Cheeky
Photography Portfolio by P-O-L-O: AMPR-Melbourne-Fashion-Festival-2011-Smiles- Smiles